Meet the Owner — Tyeshia Howard, “TyCage”
Tyeshia Howard, also known as TyCage, is a Detroit native widely recognized for her impact on the city’s music and rap scene. With years of dedication to her craft, Ty built a strong identity rooted in creativity, passion, and resilience. For a long time, she believed rap was all she could do. What she eventually discovered was that the creativity, discipline, and belief that made her an artist could also become the foundation for something much bigger.
That realization became Think Rich Brand.
Born from her experience growing up in Detroit and coming from less while believing there was more, Think Rich represents the journey from limitation to possibility. Tyeshia experienced firsthand what it meant to go without, watch her mother sacrifice, and grow up understanding responsibility at an early age. Those experiences shaped the way she viewed success, opportunity, and what was possible for her life.
She went on to earn a degree in Business Administration from Jackson State University and turned the same determination that carried her through music into entrepreneurship. Since founding Think Rich, Tyeshia has built the brand independently—investing her own resources, developing its identity, creating its products, and learning the business from the ground up.
At the heart of Think Rich is one belief:
“Your thoughts make your world.”
Tyeshia believes that what you repeatedly see, believe, speak, and pursue can influence the world you create. Think Rich was created for people who have experienced lack but refuse to let lack become the limit of their vision.
That is why “You Belong In The Room” became one of the brand’s defining messages. It is a reminder for the person who has been overlooked, underestimated, or made to feel like certain spaces were never meant for them: you don't have to come from privilege to believe you belong in places you once only imagined.
Through Think Rich, Tyeshia is building a brand rooted in confidence, ambition, resilience, and possibility—giving people something they can wear while remembering where they came from, recognizing where they are going, and believing they have every right to create it.
This is Think Rich.
Your thoughts make your world.
